Taradel Blog | direct mail marketing

What 1,000+ Campaigns Taught Us

What 1,000+ Campaigns Taught Us About Direct Mail That Actually Converts

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Let’s get one thing straight right away: yes—direct mail still works.

Small Business Marketing Trends You Can Apply to Direct Mail

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How to Use Modern Marketing Trends to Boost Direct Mail Success Small businesses can apply today's m...

HOME SERVICES WIN WITH DIRECT MAIL

Home Services Marketing: Using Direct Mail to Beat Online-Only Competitors

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How Home Services WIN with Direct Mail Home service businesses can outperform online-only competitor...

Direct Mail Strategies: EDDM vs. Targeted Direct Mail vs. Neighborhood Advantage™

How to Choose the Right Direct Mail Strategy for Your Business

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How to Choose the Right Direct Mail Strategy for Your Business EDDM vs. Targeted Direct Mail vs. Nei...

subscription-based businesses mail

How Subscription-Based Services Can Benefit From Direct Mail

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Subscription-based businesses benefit fromdirect mailbecause it creates measurable touchpoints. Thes...

new tech trends for mailers

QR Codes, AR, and Other Tech Trends That Will Make Mailers Stand Out

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Mailersthat use QR codes, augmented reality, and other new tech trends get more attention and engage...

NEIGHBORHOOD TARGETING W/ EDDM®

Neighborhood Targeting With EDDM

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Neighborhood targeting withEDDMlets businesses reach every household in a chosen area without needin...

promote local events

How Local Events Can Inspire Your Direct Mail Campaigns

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Local events give direct mail campaigns immediate relevance because they tap into what people are al...

2026 trends: mailers over ads

2026 Trends: Why Personalized Mailers Will Continue to Outperform Ads

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Personalized mailers are expected to outperform many forms of advertising in 2026 because they deliv...

a/b direct mail testing

The Dos and Don'ts of A/B Testing Your Direct Mail Campaigns

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A/B testing helps you improve your direct mail campaigns by showing you what actually works before y...