FREE Black Friday Postcard Templates

Black Friday is knocking—and no, you haven’t missed the boat. In fact, there’s still time to launch a high-impact, high-return Black Friday promotion that gets noticed and drives new business. Regardless of your industry, Taradel has all the tools to help you stand out—across mailboxes, inboxes, and newsfeeds.

With Taradel, it’s easy to plan and launch your Black Friday campaign using both direct mail and digital ads, all from one dashboard.

And yes, we’ve even got FREE Black Friday templates ready to go so you don’t have to start from scratch. 

Why Direct Mail Still Works (Especially for Service-Based Businesses)

Here’s the truth: digital ads alone often get lost in the scroll. But a well-timed, beautifully designed postcard in the mailbox? That grabs attention—especially during the holiday rush when people are primed to spend.

In fact, 71% of consumers say they are excited to see what’s in their mailbox each day and direct mail paired with digital can increase response rates by 63%.

For service-based businesses, this is huge. Unlike retailers, your business isn’t pushing product—but you are selling high-value services, trust, and convenience. And direct mail lets you do just that—right in your prospects' hands.

Black Friday Campaign Ideas for Service-Based Businesses

Home Services

Offer a “pre-winter inspection” or “Black Friday booking discount” for services like HVAC, painting, plumbing, or handyman work. Include a limited-time offer to encourage action before the holiday season.

Salons & Spas

Promote Black Friday gift card specials or package deals (e.g., buy one facial, get the second half-off). Use this as a way to get new clients in the door—and turn them into loyal customers in the new year.

Dental Practices

A seasonal special like “Free Whitening with New Patient Exam” or “$100 Off Cosmetic Services” creates urgency and brings in families looking to use up their FSA before year-end.

Pet Services

From groomers to dog walkers, pet care providers can offer “Black Friday Bath & Brush Bundles” or discounted multi-visit passes. A great way to fill up your schedule and win repeat business from pet parents.

Cleaning Services

House cleaners, carpet cleaners, and pressure washing pros can run a “Pre-Holiday Deep Clean” promo. Black Friday is the perfect time to book ahead of family gatherings and holiday parties.

Photographers

Offer limited-time Black Friday pricing on mini sessions or family portraits—perfect for holiday cards. Include an expiration date to drive quick bookings.

Personal Trainers & Wellness Coaches

Launch “New Year Jumpstart” Black Friday packages at a discounted rate. Promote now, book sessions for January, and secure future revenue early.

Auto Detailing

Black Friday car spa packages or winterizing specials can attract car owners looking to protect their vehicles from snow, salt, and slush.

Music & Art Lessons

Instructors can promote holiday-themed lesson bundles or discounts on new student packages. Great gift idea for parents and grandparents shopping early.

Med Spas & Aesthetics

Offer gift card bonuses (e.g., “Spend $200, Get $50 Free”) or package pricing on popular treatments like Botox, microneedling, or laser hair removal.

Legal, Financial & Tax Prep Services

Professionals in these fields can offer “Black Friday Consultations” or early bird discounts for 2026 tax prep packages. It’s a great way to fill your Q1 pipeline now.

Tip: Include an exclusive, time-sensitive offer on your postcard. 79% of consumers say they respond more positively to direct mail with coupons or discounts 

Multichannel = Maximum ROI

Want to know the real Black Friday hack? Pair your direct mail with targeted digital ads. Why? Because customers need to see your message multiple times before taking action.

Taradel makes it easy to run Facebook, Instagram, Google Display, and even streaming audio ads alongside your postcard campaign. And remember, campaigns that use both mail and digital see 68% more website visits and up to 40% higher conversion rates.

Don’t Start From Scratch – Use Our Free Black Friday Templates

Not sure how to design a campaign that works? No problem. Taradel has professionally designed, fully customizable Black Friday templates ready to go—built specifically for service-based businesses like yours.Each one is optimized with:

• Eye-catching headlines

• High-quality images

• Clear call-to-action

• Space for an irresistible limited-time offer

Just plug in your offer and contact info, and you’re ready to launch.

Your Black Friday Playbook (Quick & Easy)

1. Pick your audience: Use Taradel’s map tool to select the right neighborhoods.

2. Choose a free template: Customize it with your offer and branding.

3. Add digital ads: Expand your reach beyond the mailbox.

4. Launch your campaign: We print, bundle, and deliver your postcards to USPS.

5. Track results: Use QR codes, landing pages, or call tracking to monitor success.

You Can Still Make This Holiday Season Count

Black Friday isn’t just for big box stores. With Taradel, service-based businesses can stand out in a crowded marketplace, generate leads, and finish the year strong.

You’ve still got time—and we’ve got your back.

Grab a free Black Friday postcard template today and get started.
Let’s make this your most successful Black Friday yet.