As the seasons shift, homeowners start to worry about heavy branches, storm damage, and hazardous trees — making fall and winter the busiest (and most profitable) months for tree service businesses.
A 3-mail drop campaign is one of the most effective ways to keep your crews booked solid through winter. By mailing your postcards strategically from September through January, you’ll stay top of mind right when property owners need you most.
Why a 3-Mail Drop Works
Repetition builds recognition. Studies show that mailing to the same area three or more times dramatically increases response rates — especially for local home service businesses.
By spacing your mailings a few weeks apart, you:
Make It Easy with EDDM
With Every Door Direct Mail (EDDM®), you can target entire neighborhoods without needing a mailing list — perfect for local tree service companies. Just choose your top routes, upload your postcards, and reach every home in your service area.
Taradel makes it simple with:
✅ Free USPS-compliant postcard templates
✅ Expert printing and mailing in one place
✅ Affordable pricing with no mailing list required
Here’s how to plan your Tree Service Fall-to-Winter 3-Mail Drop for maximum impact.
[NOTE: Click on any of the designs below to begin customizing]
Mail Drop #1: “Fall Clean Up”
Message focus: Remove hazardous branches and debris before winter hits.
Goal: Encourage proactive seasonal maintenance.
Your first postcard sets the stage for the season. Homeowners are preparing their yards for colder weather and will be looking for trusted professionals to help.
Highlight services like:
Mail Drop #2: “Winter Prep”
Message focus: Protect your home before snow and ice arrive.
Goal: Urge preventive maintenance and hazard removal.
As temperatures drop, emphasize the risks of storm damage and fallen limbs. Position your business as the one that helps prevent costly property damage.
Feature services such as:
Pro tip: Include a callout like “Book Now Before the First Freeze!” to drive faster responses.
Mail Drop #3: “Winter Tree Services”
Message focus: Keep your property safe all winter long.
Goal: Promote emergency and cleanup services after storms hit.
Your final postcard should reassure homeowners that your team is ready 24/7 when winter weather strikes.
Focus on:
Each postcard builds on the last, positioning your business as the go-to expert for year-round tree care.
Start Your Tree Service 3-Mail Drop Today
Don’t let your winter schedule go bare. Stay top of mind (and fully booked) from the first leaf fall to the last snowflake.
Customize your free postcard templates today and launch your 3-mail drop campaign at Taradel.com/design-options.